I think that the appreciation showcased to the people or users who make up your app is a big brouhaha to the users.
You guys know how Youtube hosts the “Youtube Black” event every year. Well who’s to say that v2 can’t do something just as significant. Appreciating your users makes your app more marketable, because who doesn’t want to be appreciated right? But it also drives more talk and traffic to the app.
I think that v2 should obviously have certain stipulations but I also think that it should host an annual event.